Brentano made their return to BDNY after a four-year hiatus, showcasing an exciting array of new designs at the event, which took place on November 10th and 11th, 2024, at the Jacob K. Javits Center in New York.
1. New Booth Design:
Brentano unveiled a striking new booth design that featured its stunning wallcoverings, with Haiku taking center stage. This breathtaking design, with its impressive 11-foot vertical repeat, drew visitors into a serene landscape of semi-stylized brushstrokes and organic elements. It was a perfect fusion of artistry and design, leaving attendees in awe.
2. Sneak Peeks
Visitors discovered Brentano’s Fall 2024 collection, Beautiful Species, and got a preview of the upcoming Spring 2025 collection, Evy. A standout highlight was the debut of Daintree, a digitally printed velvet, which is set to launch in Spring 2025. The textiles offered the perfect balance of aesthetics and durability, making them ideal for high-performance environments.
3. Charter Furniture Collaboration
Attendees had the opportunity to experience Brentano’s new performance velvet, Longji and the striking Stampede from the Beautiful Species collection, in collaboration with Charter Furniture.
4. Mainstage Booth 101:
Gem, one of Brentano’s best-selling textiles, was on display, alongside the vibrant Machu, which combined classic elegance with a modern neon-infused flair in the Watt & Dray designed centerpiece.
Having returned to the tradeshow floor after several years, Brentano showcased its continued innovation in hospitality design. The event provided a unique opportunity for designers, architects, and hoteliers to explore the next chapter of Brentano’s creative vision.
BDNY 2024 marked a significant moment for the brand, reaffirming Brentano’s position as a leader in the intersection of beauty, performance, and functionality in interior design.
