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Green Panel Addresses Difficult Sustainability Questions

10.4.2008
Green Fabric Panelists
Moderator Jonathon Shaun with panelists Sara Snow, Barry Bursak, Iris Wang, and Lara Miller.


Brentano Design Director Iris Wang participated Saturday, October 4 in a panel discussion about the importance of sustainability and the meaning of "green." The discussion was part of the Museum of Sustainable Style (MoSS), an exhibit that featured 27 Chicago designers of sustainable fashion, accessories, and furniture, as well as a "petting zoo" of green materials from Ecolect. The exhibit demonstrated the ease of which style and sustainability can go hand in hand.

MoSS was one of a number of events that comprised Fashion Focus Chicago, a weeklong celebration of Chicago's thriving fashion industry. Hosted by Jessa Brinkmeyer, owner of eco-boutique Pivot, the panel also included green living expert and TV host Sara Snow, Chicago fashion designer Lara Miller, and design consultant Barry Bursak, and was moderated by Jonathon Shaun of 3.Zero sustainability consulting.

The panel did not shy away from difficult questions, addressing the concept of "greenwashing" (providing misleading information about the environmental benefits of a product or company), the relationship between producing goods despite the need for people to be consuming less, and if sustainability is simply a trend. Additionally, each shared personal stories, such as Lara's grade school realization that global warming is "like being stuck in a car that is heating up." They also offered wisdom on their varied fields, with Iris speaking on the specifics of green fabric and architecture related terms like LEED and MBDC. Overall, the panel discussion gave the audience a sense of the importance, accessibility, and beauty not just of sustainable style and design, but of sustainable living as a whole.

Sustainable Textile Design Panel Discussion Brentano Fabric staff attendents Eco-friendly Fabric Design ExhibitAbove: Deborah Flate of Dialogue Consulting mingles before the event with Brentano National Sales Manager Jeff Frank and Assistant Designer Erica Shamrock.

Right: Dress by Abigail Glaum- Lathbury, Ottoman designed by Verde Design Studios and upholstered with the Brentano eco-fabric Scuba, side tables by 2 Point Perspective.



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